Turtle Stack Brewery brews a decade of business in La Crosse

LA CROSSE – The Mississippi River Valley is known for its abundance of water channels and tributaries.

So when it came to naming his La Crosse brewery 10 years ago, Brent Martinson said it only made sense to somehow incorporate the Great River into the name.

“The inspiration behind the name came from the river turtles that can be seen on any given day stacked up on logs, competing for the best location to bathe in the warmth of the sun,” the co-owner of Turtle Stack Brewery said.

Martinson said it’s hard to give a business a good name these days, mainly because “it seems as if every name has been taken.”...   ...more